Promo 103: Open for Business! Making Your Website Accessible to All Users

May 07, 2020 00:01:03
Promo 103: Open for Business! Making Your Website Accessible to All Users
Make It Right - Industry Experts
Promo 103: Open for Business! Making Your Website Accessible to All Users

May 07 2020 | 00:01:03

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Show Notes

Is your website locking out 15% of your potential customers because it isn't accessible to some users? Website usability expert Jeff White explains how to open it up this week on Make It Right. Full show coming Friday May 8.

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Episode Transcript

Speaker 0 00:01 Coming up this week on the makeup bride podcast by making your website accessible for all users should be a priority. Speaker 1 00:09 Given the size of, you know, modern B2B buying committees being so enormous. I mean, Gartner was saying a couple of years ago that there was eight people in, in each, um, buying committee. Now they're saying it's as high as 14, you know, and just given the percentage of disabled, um, the numbers that I have are largely around the American population, but given that percentage, I mean, there's a good chance that there could be someone with a disability on the buying committee that is looking to work with your company. So, you know, putting your best foot forward is certainly a big part of that. You know, there's a whole cottage industry of lawsuits that are popping up, uh, using the Americans with disabilities act and section five Oh eight of the, of that in order to actually Sue companies that haven't Speaker 0 00:53 made their websites accessible. Jeff White is a user experience and website accessibility expert, and he'll be my guest this week on maker right.

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