Episode Transcript
Speaker 0 00:01 Coming up this week on make it right. Manufacturing success in North America. Mick lush cosmetics, director of product Ram Brown. This
Speaker 1 00:10 was around 2008 when the, um, last sir financial crisis hit. We had to make a decision, the weather we were, I'm going to sit and watch the impacts of that on our business or so who were we being in the face of all that adversity. And we, we, we actually pulled, we dismantled our former retail structure, which was a bit of a retail, a regional structure. And we said, no, we're gonna reinforce what we believe in, which is each shop is its own business and we're going to put all our support staff to go work in the retail stores for 30 days and, and, and just really support and sell in the, in the business. And, and it's an amazing, it was a turning point in our business where we had a good real estate portfolio of shops. We had, um, great products, great engagement with the, the, the um, public, the staff were doing well, but we weren't operating at the level that we thought.
Speaker 1 01:09 And what we realized is that we didn't have a real estate problem. We didn't have a cat problem, we had a sales problem. So we, we just really mobilized and got all our staff in the shops from a support perspective. And we turned our business around in that 30 days and we've never looked back. And I think that what it did for a manufacturing business was an outstanding, because all of a sudden there is energy and the orders should come streaming in. And instead of us worrying about our days on hand and cutting things down and all that kind of stuff, it really turned it around.
Speaker 0 01:39 That's Graham Brown, director of product. And this week on our show, he'll talk about how lush cosmetics takes it right.
